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Gambling Survey for Great Britain: What 2025 Data Shows

The Gambling Commission published the third annual Gambling Survey for Great Britain on 16 July 2026, giving regulators and players three consecutive years of comparable data on how Britain gambles. The headline numbers are notably steady: participation has not moved much, and the share of adults screening at the highest level of gambling harm has stayed flat. That matters for players because this survey is the evidence base regulators lean on when they decide how strict the rules on deposits, checks and promotions should be at licensed online casinos.

What the Gambling Survey for Great Britain actually found

The survey is run by the National Centre for Social Research with the University of Glasgow and interviews around 20,000 adults a year, which makes it one of the largest dedicated gambling surveys anywhere. The 2025 wave completes a three-year run covering 2023 to 2025.

Four findings stand out. Headline participation is stable, with 47 percent of adults saying they gambled in some form in the previous four weeks, falling to 27 percent once people who only played lottery draws are excluded. The proportion of the population scoring 8 or more on the Problem Gambling Severity Index (PGSI) held at 2.4 percent in 2025 and has been broadly flat across the three years. When asked how they felt about their own gambling, 78 percent gave a positive or neutral answer. And the reasons people gave for gambling were mostly what you would expect: the chance of winning big money (84 percent), because it is fun (69 percent), to make money (57 percent) and because it is exciting (53 percent).

A PGSI score of 8 or more indicates a person has experienced adverse consequences and may have lost control of their gambling. It is not a measure of how much someone spends, and the Commission is clear that the survey should be read alongside other evidence rather than treated as the last word.

Why this matters for players

Surveys like this are not academic trivia. They shape the direction of travel for rules that players feel directly: how quickly an account gets frozen for checks, how large a deposit can be before questions are asked, what a welcome offer is allowed to say, and how easily a withdrawal clears.

Stability in the headline harm figure cuts two ways in the policy debate. Operators will argue it shows the existing framework is working and that further friction is unnecessary. Campaigners will point out that a stable 2.4 percent of adults still represents a very large number of people, and that a national average tells you little about intensive online players specifically. Both readings are defensible from the same data, which is worth remembering when either side quotes the survey at you.

The practical takeaway for anyone choosing where to play is unchanged: the protections you get depend on the licence behind the site. If you want to understand how those differ, our guide to casino licences sets out what each regulator requires.

How this connects to bonuses, payments and account checks

The survey lands nine days after a more concrete announcement. On 7 July the Commission confirmed it will roll out Financial Risk Assessments in stages rather than all at once. Stage one applies only to the largest operators and only where a customer exceeds a £5,000 net deposit in a rolling 24-hour period, or £2,500 for customers under 25. The Commission says fewer than 0.5 percent of customers hit that level.

The eventual thresholds are lower. Once fully implemented, assessments will apply to customers aged 25 and over who exceed £1,000 net deposits in a rolling 24 hours or £3,000 over a rolling 90 days, with £750 and £2,000 respectively for those under 25. The interim stages have not been set.

Two details are worth knowing. The assessments are meant to be document-free, carried out through credit reference agencies, with no effect on your credit score. In the pilot, 97 percent of accounts above the threshold could be assessed this way, with fewer than 1 in 1,000 unable to be assessed at all. Those accounts may still face open banking checks or document requests. The stated aim is to reduce the ad hoc payslip-and-bank-statement demands that many players find intrusive, and which often arrive at exactly the wrong moment for a withdrawal. Whether that plays out in practice is something we will only know once stage one has a timetable, which the Commission says will follow summer engagement with the industry.

There is also a promotional angle. The Commission specifically noted that unidentified customers in financial difficulty may keep receiving marketing and bonus offers. Expect targeting of high-spend players to come under more scrutiny, which could affect how VIP schemes and reload offers are structured at UK-facing sites. Our casino bonuses and free spins pages track how terms change.

What players should watch next

Three things. First, the stage one timetable for financial risk assessments, which is still unconfirmed. Second, the supplementary reports the Commission says will be published from the survey through the rest of the year, including two already out on gambling-related consequences. Third, whether operators quietly tighten or loosen their own affordability checks in the gap before the rules bite.

If you are affected by checks in the meantime, it is worth knowing what a licensed operator is and is not allowed to ask for, and what your options are if a withdrawal stalls. Our pages on safe online casinos and fast payout casinos cover both.

The Betspin view

The most useful thing in this survey is not any single percentage but the fact that three comparable years now exist. Until now, arguments about whether gambling harm in Britain was rising or falling relied on comparing surveys built on different methods, which the Commission itself says is not a valid comparison. That is a genuine improvement in the quality of the debate.

We would be cautious about anyone using these numbers to claim the problem is solved or getting dramatically worse. A national participation survey is a blunt instrument for questions about intensive online play, and the Commission’s own technical report acknowledges risks of both over and under estimation. The more consequential development for most players this month is the financial risk assessment timetable, not the survey. If you are gambling at a level where the checks would apply, the responsible gambling tools already available at licensed sites, including deposit limits and self-exclusion, are worth setting before someone else sets them for you.

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